GUIDE

How to Sell AI Tools
and Agents

GPT wrappers, fine-tuned models, autonomous agents — turn your AI products into recurring revenue with proper billing and access control.

Then $1/mo for 3 months. No credit card required.

HOW IT WORKS

Get started in
5 steps.

01

Build valuable AI functionality

Create AI tools that solve real problems better than alternatives. Whether you're wrapping APIs, fine-tuning models, or building agents, focus on outcomes not technology.

02

Design usage-aware pricing

AI tools often have significant compute costs. Price to cover costs while delivering value. Consider tiered usage limits or usage-based pricing.

03

Configure access control

Use RevnuAuth for web apps or API keys for programmatic access. Tie access to subscription status so churned users lose access automatically.

04

Set up your storefront

Create professional landing pages that explain what your AI does (not how it works). Focus on outcomes and use cases.

05

Launch and iterate

AI tools improve with feedback. Launch early, gather usage data, and continuously improve your models and features.

01

Usage-Based Billing

Bill by API calls, tokens, or compute time. Match pricing to your actual costs while scaling with customer usage.

02

Subscription Tiers

Free, pro, and enterprise tiers with different usage limits. Capture value at every customer size.

03

RevnuAuth Integration

Gate your AI web app based on subscription status. Users get access when subscribed, lose it when churned.

04

API Key Management

For AI APIs and agents, automatic key generation with tier metadata. Enforce rate limits and usage quotas.

WHAT'S INCLUDED

Everything you need. Nothing you don't.

No piecing together 5 different tools. Revnu includes the complete infrastructure for selling software.

FeatureIncluded
Hosted Checkout
All plans
License Key Delivery
All plans
RevnuAuth SDK
All plans
Subscription Management
All plans
Affiliate System
All plans
Session Replays
Basic+
A/B Testing
Grow+
Custom Domains
All plans

STARTING PRICE

$1/mo for 3 months

Then from $12/mo. No long-term contracts. Cancel anytime.

Ready to start selling?
Start selling.

Then $1/mo for 3 months

PRO TIPS

Quick
wins.

01

Know your unit economics

AI has real per-request costs. Target 50%+ gross margin. Negative margin means growth kills you. Price accordingly.

02

Specialize to differentiate

Generic 'AI writing tool' competes with everyone. 'AI for Shopify product descriptions' has a clear audience.

03

Cache aggressively

Common queries, similar prompts, repeated patterns. Caching cuts costs and improves response times. Optimize early.

04

Free tier with clear limits

50 queries/month for exploration. Enough to try, not enough for production. Obvious upgrade path when they need more.

PRICING

Simple, transparent
pricing.

Pricing

Pricing that
makes sense

No hidden fees. No surprises. Pay for what you use as you grow.

£1/mo for 3 months

Launch your first product in minutes

Starter

£7/mo
£81/year + 6% feeSave £27
  • Turn any app into a paid product
  • Hosted checkout & subscriptions
  • AI-generated landing page
  • Payments, tax & receipts handled
  • Basic analytics
£1/mo for 3 months

Turn your project into a real business

Basic

£29/mo
£351/year + 4% feeSave £117
  • Everything in Starter
  • AI Messaging Assistant
  • SEO-optimised pages (pSEO)
  • Multi-channel selling
  • Enhanced analytics
£1/mo for 3 months

Optimise conversion and scale revenue

Grow

£74/mo
£891/year + 3% feeSave £297
  • Everything in Basic
  • A/B testing built-in
  • Cohort & funnel analytics
  • Custom checkout
  • 5 team members

Operate at scale

Advanced

£224/mo
£2691/year + 2% feeSave £897
  • Everything in Grow
  • Experiments at scale
  • Unlimited AI & automations
  • Priority support
  • 15 team members

Prices shown are monthly equivalent when billed annually. All plans include a 3-day free trial.

Need something more? Get in touch

FAQ

Frequently asked
questions.

01

How do I handle usage-based billing?

Track usage in your system and report to Stripe for metered billing. Or use subscription tiers with included usage and overage charges. Revnu supports both models.

02

What about AI API costs eating margins?

Price to cover costs with healthy margin. Monitor cost per customer. Consider tiered models where high-usage customers pay proportionally more. Optimize with caching and model selection.

03

Should I offer a free tier?

Usually yes for discovery. Limit usage (queries/day or /month) to prevent abuse while allowing evaluation. Convert free users with feature limits or usage prompts.

04

How do I differentiate from ChatGPT?

Specialization, workflow integration, and UX. ChatGPT is general; your tool should be specific. Embed in existing workflows, use domain expertise to improve prompts, and make the interface friction-free for your use case.

05

What about rate limiting?

Essential for AI tools. Implement per-user and per-tier limits. Return clear error messages when limits hit. Provide usage dashboards so users can track their consumption.

06

How do I handle enterprise AI customers?

Enterprise typically wants: data privacy guarantees, SLAs, custom limits, dedicated support. Consider private deployments or data isolation for sensitive use cases.

07

Should I build or use foundation models?

Use foundation models unless you have clear differentiation from training. Fine-tuning makes sense for specific domains with proprietary data. Building from scratch is rarely justified.

08

How do I prevent prompt injection and abuse?

Input validation, output filtering, rate limiting, and monitoring. Build guardrails appropriate to your use case. Some abuse is inevitable; plan for detection and response.

EXPLORE MORE

More guides

Start selling ai tools
today.

Hosted checkout, license keys, and subscriptions — all in one platform.

Then $1/mo for 3 months